Transform your entire Brand Planning Process

Modular by design & designed to connect

Enavia benefits from independent and interconnected modules within the closed chapters of General, Analytics, Access, Strategy Development and Execution.

General

The General chapter houses three modules which contains the basic competitor, clinical and customer profile data. We recommend every brand plan should collect this data to allow for deeper analysis.

Analytics

In the Analytics section, there are currently four  modules helping you conduct the three most essential analyses – mandatory for a successful brand plan. This is the Patient Flow, the Patient Journey, the Relative Competitive Analysis and a Dynamic Timeline.

Access

The Access Chapter contains modules to analyse and define Strategic Pricing, Access Engagement Plans and Access Evidence Value Drivers – valuable for a user’s Situational Analysis.

Strategy development

In the Strategy chapter, Enavia brings together all the insights and data from the three previous sections and enables brand teams to develop a very clear strategic vision.

 

Execution

The Execution section takes these strategic choices and helps the user build a tactical plan which includes budget allocation and timelines.

Features that enable and empower cross-functional teams

Presentation
mode

Dashboard & data
aggregation

Question-guided
strategic analysis

Quick & simple set-up

Pre-populated
modules

Pre-populated modules saving time

Custom
configuration

Modifies the platform to match company branding

Guided
tutorials

Detailed videos, texts and audio training resources

Technical
support

User-friendly telephone/email assistance