Segmentation grid can have attributes such as Patient situation and HCP situation
Niche Market
Through behavioral attribute of HCPs, teams can find focused market
Grid Model
Grid model lets the team choose one focused or even multiple markets in the industry
Brand Planning Blocks
SEGMENTATION
This exercise helps you divide the patients and HCPs based on their current situations and behaviours. Like any other segmentation exercise, this helps you to find a gap in the market that can be served through your product.
Everything you need to
pland a strategize
Create and schedule events
external and internal events
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Competitor management for your calendars
Choose time span and navigate through years
Choose time span and navigate through years
Services
PATIENT FLOW & JOURNEY:
Our medical and business intelligence experts are capable to identify patient pathways and prepare Patient Flows and Patient Journeys for you directly in Enavia®.
We know you have big plans, and so we have the Brand Planning Suite to help you. Get custom-made blocks put together for success. Talk to our specialists, We’re happy to help.