platform
commercial planning processes
in the cloud
Explore the functionalities of Enavia® platform and discover how a digital commercial platform with modular capabilities and a guided approach can help you improve your business success.
01
General
Capture all your commercial-related information and share it with your teams in every country. Start applying analytics from here and get your SWOT items generated on the spot.
02
Analytics
Enavia® provides you with several tools to transform your information into insights, such as the Patient Flow module and the Relative Competitive Analysis Module, as well as the Timeline Dynamics Module, which is connected to multiple large study databases.
03
Access
Analyze your access stakeholders, as well as your levels of engagement. Get a clear oversight of your financials and access value drivers.
04
strategy development
Identify your sources of business, your drivers & barriers, and bring them together to help you make pragmatic strategic choices.
05
Execution
Enavia® brings a logically connected planning pathway, connecting your tactical spends to your objectives and strategic choices, ensuring you have the best possible strategy implementation at hand.
Features that enable and empower cross-functional teams
Presentation
mode
Generate all your presentation slides automatically using our Presentation Module & optionally, you can customize the look and feel of your presentations to match your organization’s color palette.
Dashboard & data aggregation
As your entire Brand Plan is stored in a database within Enavia®, all your decisions, figures, and information can be aggregated and interrogated. Use Enavia®’s Dashboard as your BI tool, along with the BI tool your company is used to.
Question-guided strategic analysis
Enavia®’s tool are designed to be intuitive. As possible, to ensure users build their plans easily. We don’t like Empty Boxes, wherever possible, Enavia® asks questions to simplify the process.
The Excellence Bricks are tools which increase effectiveness and efficiency to selected commercial excellence topics.
Segmentation Tool
Defining the right segmentation maybe is the most important task for a pharma customer-facing team.
Why not using a flexible tool for it, that speaks the same language as your Account or Brand Planning software? Literally!
Enavia® Segmentation assists your teams in making strong segmentation decisions to focus on key stakeholders in your value chain.
Get in touch with us for a free demo.
Relative Competitive Analysis
How well is your brand perceived in the eyes of your customers against your competitors?
The RCA Tool helps your Marketing And Market Research Teams in evaluating the competitiveness of your brand.
This state-of-the-art driver/barrier analysis automates your SWOT Analysis and identifies the true triggers to move pivotal leverage points.
Get ahead of your competition and allocate your resources where you truly can move the needle.
Get in touch with us for a free demo.
Patient Flow / Patient Journey
The one element which changes everything when it comes to brand strategy development is to understand the path patients take through the healthcare system.
Not only the decision points and who the stakeholders are, but also the motivations and jobs to be done at each stage, are important insights.
Identify the sources of business for your disease space and ground your strategy on it. This will ensure you are making the right strategic choices and selecting impactful tactics.
Get in touch with us for a free demo.
Timeline Dynamics
Enter into a fully new way of analyzing your market and brand environment. The good old PEST Analysis boosted into a new era.
Have you ever questioned the usefulness of a PEST (Political/Economic/Social/Technology) analysis? Simple Presentation Slides have proven not to be helpful to make an impact on brand strategy decisions.
That’s why we’ve re-thought the whole process and created a virtual Market Landscape view. Connected to external data such as Clinical Trials and designed to condense Drivers and Barriers to your strategic decisions.
Get in touch with us for a free demo.
Enavia® Sales Force Excellence solutions combine value for the users on local and global level.
Workflows are optimized by our UX Design Team. All functions are intuitive and serve a simple goal:
„Effectively bringing better treatment to patients!”
Simplified data entry, collecting all valuable data for decision-making
Automation and pre-population lead to very simple data capture AND global-to-local consistency.
The Enavia® database engine allows data import from any compatible data sources and data export to your customer relationship management systems.
Connecting Salesforce Allocation with Brand Planning, CRM Systems or Segmentation Maps amplifies the “One-Version-of-the-Truth” concept.
Get in touch with us for a free demo.
Data aggregation and interrogation enables sharper Decision-Making
Every country benefits from the local dashboards to enhance local resourcing decisions.
Global and Regional teams love the oversight in the aggregation Dashboard.
Planning Excellence equals higher Effectiveness!
Get in touch with us for a free demo.
Enavia® Launch Navigation connects Launch Roadmaps and timelines to Commercial Excellence tools and processes.
It all starts with a Launch Plan or Roadmap. It’s the foundation to design the optimal orchestration of tasks to prepare your company, the market, and your brand for a head start to launch.
a platform tailored to
your needs
Enavia® platform’s framework is modular. Thus, you can combine modules in our pharmaceutical platform and adapt to your needs & priorities.
Be it about style or about functionality, we deliver you the ideal platform and solution to your teams.
